Communications Specialist
Explore employment trends, required job duties and skills for this
career. ASU offers a variety of degrees that can help you prepare
for and meet your career goals. Visit
ASU's Career and Professional
Development Services
to learn how to develop your career plan.
Potential job titles in this career
Advertising Copywriter,
Advertising Writer,
Author,
Content Marketing Writer,
Copywriter,
Freelance Copywriter,
Freelance Writer,
Search Engine Optimization Copywriter (SEO Copywriter),
Web Content Writer,
Writer
* Additional schooling, certification, or degrees maybe be required for some of the potential careers that are listed.
Write fiction or nonfiction prose, such as short stories, novels, biographies, articles, descriptive or critical analyses, and essays.
Revise written material to meet personal standards and to satisfy needs of clients, publishers, directors, or producers.
Present drafts and ideas to clients.
Edit or rewrite existing written material as necessary, and submit written material for approval by supervisor, editor, or publisher.
Conduct research to obtain factual information and authentic detail, using sources such as newspaper accounts, diaries, and interviews.
Vary language and tone of messages based on product and medium.
Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.
Write advertising material for use by publication, broadcast, or internet media to promote the sale of goods and services.
Write to customers in their terms and on their level so that the script, story, or advertisement message is more readily received.
Prepare works in appropriate format for publication, and send them to publishers or producers.
In this career, it is important to know
English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, and rules of composition and grammar.
Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
Administrative - Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.
Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
Psychology - Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.
Economics and Accounting - Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.
Education and Training - Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.
It's useful to be good at
Written Expression - The ability to communicate information and ideas in writing so others will understand.
Written Comprehension - The ability to read and understand information and ideas presented in writing.
Fluency of Ideas - The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).
Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.
Oral Expression - The ability to communicate information and ideas in speaking so others will understand.
Originality - The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem.
Speech Clarity - The ability to speak clearly so others can understand you.
Near Vision - The ability to see details at close range (within a few feet of the observer).
Speech Recognition - The ability to identify and understand the speech of another person.
Inductive Reasoning - The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).
| Location |
Pay period |
2025 |
| 10% |
25% |
Median% |
75% |
90% |
| United States |
Hourly |
$21.31
|
$28.00
|
$36.98
|
$49.01
|
$67.25
|
| Yearly |
$44,310
|
$58,230
|
$76,910
|
$101,950
|
$139,870
|
| Arizona |
Hourly |
$20.34
|
$22.76
|
$26.92
|
$35.85
|
$43.74
|
| Yearly |
$42,300
|
$47,340
|
$55,990
|
$74,570
|
$90,990
|
| 2025 Median% |
| United States |
$36.98
Hourly
|
$76,910
Yearly
|
| Arizona |
$26.92
Hourly
|
$55,990
Yearly
|
Employment (2025)
140,300
employees
Projected growth (2025 - 2035)
Little or no change
Projected job openings (2025 - 2035)
11,900
* Data obtained from the Occupational Information Network (O*NET) under sponsorship of the U.S. Department of Labor/Employment and Training Administration (USDOL/ETA).
Frequently asked questions about degree programs
Accelerated programs allow students the opportunity to expedite
the completion of their degree.
Accelerated master's
These programs allow students to accelerate their studies to earn
a bachelor's plus a master's degree in as few as five years (for
some programs).
Each program has requirements students must meet to be eligible
for consideration. Students typically receive approval to pursue
the accelerated master's during the junior year of their
bachelor's degree program. Interested students can learn about
eligibility requirements and
how to apply.
Concurrent degrees allow students to pursue their own personal or
professional interests, earn two distinct degrees and receive two
diplomas. To add a concurrent degree to your existing degree, work
with your academic advisor.
Joint programs, or jointly conferred degrees, are offered by more
than one college and provide opportunities for students to take
advantage of the academic strengths of two academic units. Upon
graduation, students are awarded one degree and one diploma
conferred by two colleges.
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Students from western states who select this major may be eligible for a
reduced nonresident tuition rate of 150 percent of Arizona resident tuition
plus all applicable fees. See more information and eligibility requirements on
the Western Undergraduate Exchange (WUE) program
Web site.
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A minor is an approved, coherent focus of academic study in a single
discipline, other than the student's major, involving substantially fewer
hours of credit than a corresponding major. Certain major and minor
combinations may be deemed inappropriate either by the college or department
of the major or minor.
This is only the first required math course. This program may contain
additional math courses; See Curriculum for details.
The level of intensity represents a measure of the number and academic rigor
of math courses required.
The level of intensity represents a measure of the number and academic rigor
of math courses required. Courses included in the General level: MAT 142
The level of intensity represents a measure of the number and academic rigor
of math courses required. Courses included in the Moderate level: MAT 117, MAT
119, MAT 170, MAT 210, SOS 101, CPI 200
The level of intensity represents a measure of the number and academic rigor
of math courses required. Courses included in the Substantial level: MAT 251,
MAT 265. MAT 266, MAT 267, MAT 270, MAT 271, MAT 272, MAT 274, MAT 275
Students pursuing concurrent degrees earn two distinct degrees and receive two
diplomas. ASU offers students two ways to earn concurrent degrees: by choosing
a predetermined combination or creating their own combination. Predetermined
combinations have a single admissions application and one easy to follow major
map. To add a concurrent degree to your existing degree, work with your
academic advisor. Either way, concurrent degrees allow students to pursue
their own personal or professional interests.
Concurrent degree programs are specially designed academic programs which
provide high-achieving undergraduate students the opportunity to complete two
distinct but complementary bachelor degrees at the same time. Students must
meet minimum admissions standards for both programs and be accepted
individually by both colleges offering the concurrent program.
Concurrent degree programs are specially designed academic programs which
provide high-achieving graduate students the opportunity to complete two
distinct but complementary graduate degrees at the same time. Students must
meet minimum admissions standards for both programs and be accepted
individually by both colleges offering the concurrent program.
Accelerated bachelor's plus master's degree programs are designed for
high-achieving undergraduate students who want the opportunity to share
undergraduate coursework with graduate coursework to accelerate completion of
their master's degree. These programs feature the same high-quality curriculum
taught by ASU's world-renowned faculty.
Accelerated bachelor's plus master's degree programs are designed for
high-achieving undergraduate students who want the opportunity to share
undergraduate coursework with graduate coursework to accelerate completion of
their master's degree. These programs feature the same high-quality curriculum
taught by ASU's world-renowned faculty.
A rolling deadline means that applications will continue to be reviewed on a
regular basis until the semester begins. International students should be
mindful of visa deadlines to ensure there is time to produce necessary visa
documents. Applicants are encouraged to complete and submit application
materials as soon as possible for consideration.
A final deadline means that all applications and application materials must be
received by Graduate Admissions by the deadline date. Applications that are
incomplete may not be considered after the final deadline. Applications that
are submitted past the final deadline may not be considered.
A priority deadline means that applications submitted and completed before the
priority deadline will receive priority consideration. Applications submitted
after the priority deadlines will be reviewed in the order in which they were
completed and on a space available basis. An application is complete after all
materials are received by Graduate Admissions.
The 24-Month STEM OPT Extension is an additional benefit from United States
Citizenship and Immigration Services that allows international students in F-1
status who receive a bachelor’s, master’s, or doctoral degree in an approved
STEM field to apply for a 24-month extension of their standard 12-month
Post-OPT period, twice in a lifetime. This allows international students the
opportunity to gain additional off-campus work experience in their field of
study after completion of course studies and Post-OPT. The OPT extension does
not apply to students completing a degree through ASU Online.
