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Advertising Sales Representative

Academic programs / Undergraduate degrees / Career opportunities / Advertising Sales Representative

Advertising Sales Representative

Explore employment trends, required job duties and skills for this career. ASU offers a variety of degrees that can help you prepare for and meet your career goals. Visit ASU's Career and Professional Development Services to learn how to develop your career plan.

Potential job titles in this career
Advertising Account Executive, Advertising Account Representative, Advertising Consultant, Advertising Representative, Advertising Sales Representative (Ad Sales Representative), Directory Advertising Sales Representative (Directory Advertising Sales Rep), Display Advertising Sales Representative (Display Advertising Sales Rep), Media Consultant, Multimedia Sales Consultant, Retail Advertising Account Executive

* Additional schooling, certification, or degrees maybe be required for some of the potential careers that are listed.
What will I do?
  • Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  • Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
  • Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.
  • Provide clients with estimates of the costs of advertising products or services.
  • Maintain assigned account bases while developing new accounts.
  • Recommend appropriate sizes and formats for advertising, depending on medium used.
  • Locate and contact potential clients to offer advertising services.
  • Draw up contracts for advertising work, and collect payments due.
  • Deliver advertising or illustration proofs to customers for approval.
  • Process all correspondence and paperwork related to accounts.
  • In this career, it is important to know
    Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

    English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, and rules of composition and grammar.

    Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

    Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

    Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

    Administrative - Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.

    Mathematics - Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

    Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

    Telecommunications - Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.

    Economics and Accounting - Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.
    It's useful to be good at
    Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Oral Expression - The ability to communicate information and ideas in speaking so others will understand.

    Speech Clarity - The ability to speak clearly so others can understand you.

    Speech Recognition - The ability to identify and understand the speech of another person.

    Written Comprehension - The ability to read and understand information and ideas presented in writing.

    Written Expression - The ability to communicate information and ideas in writing so others will understand.

    Near Vision - The ability to see details at close range (within a few feet of the observer).

    Fluency of Ideas - The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

    Category Flexibility - The ability to generate or use different sets of rules for combining or grouping things in different ways.

    Deductive Reasoning - The ability to apply general rules to specific problems to produce answers that make sense.
    Employment trends
    Location Pay period 2025
    10% 25% Median% 75% 90%
    United States Hourly $16.94 $22.61 $31.16 $48.07 $70.20
    Yearly $35,240 $47,020 $64,820 $99,990 $146,010
    Arizona Hourly $17.17 $23.60 $29.83 $37.96 $49.57
    Yearly $35,720 $49,090 $62,050 $78,960 $103,100
    2025 Median%
    United States $31.16 Hourly $64,820 Yearly
    Arizona $29.83 Hourly $62,050 Yearly

    Employment (2025)
    99,300 employees
    Projected growth (2025 - 2035)
    Decline (-2% or lower)
    Projected job openings (2025 - 2035)
    7,800
    * Data obtained from the Occupational Information Network (O*NET) under sponsorship of the U.S. Department of Labor/Employment and Training Administration (USDOL/ETA).

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