Public Relations and Strategic Communications ,Minor
Campaigns, Community, Crisis, Persuasion, Social media, Training, marketing
Want to share stories that make an impact? Learn how to promote events, write press releases and design social media campaigns. You'll learn the skills you need to engage in strategic communication and public relations for organizations, nonprofits and community groups.
In the minor program in public relations and strategic communications, you gain professional and academic expertise in areas as varied as public relations campaign planning, persuasive messaging, media relations, communication evaluation, crisis communication and social media management. Additionally, you refine the professional writing and presentation skills needed for any communication profession.
- College/school:
New College of Interdisciplinary Arts and Sciences
- Location: West Valley
2026-2027 Catalog Year
| Requirement | Minimum Grade | Credit Hours |
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| Requirement | Minimum Grade | Credit Hours |
|---|---|---|
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The minor in public relations and strategic communications consists of 18 credit hours of coursework, of which a minimum of 12 hours must be upper division. A minimum of six upper-division credit hours must be earned through courses offered by the New College of Interdisciplinary Arts and Sciences. Credit hours may not be shared between major and minor requirements. All courses used to satisfy requirements for the minor must be completed with a grade of "C" (2.00 on a 4.00 scale) or better. |
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3 Credit Hours
Minimum
Grade:C
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C | 3 |
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6 Credit Hours
Minimum
Grade:C
|
C | 6 |
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3 Credit Hours
Minimum
Grade:C
|
C | 3 |
|
6 Credit Hours
Minimum
Grade:C
|
C | 6 |
|
Prerequisite courses may be needed in order to complete the requirements of this minor.
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GPA Requirement: None
Incompatible Majors: None
Other Enrollment Requirements: None
Current ASU undergraduate students may pursue a minor and have it recognized on their ASU transcript at graduation. Minor requirements appear on the degree audit once the minor is added. Certain major and minor combinations may be deemed inappropriate by the college or department of either the major program or the minor. Courses taken for the minor may not count toward both the major and minor.
Graduates are prepared for diverse opportunities in business, government, industry, professional sports, politics, writing and editing, and public relations.
School of Social and Behavioral Sciences
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FAB N101
sbsadvising@asu.edu
602-543-3000
Program term definitions
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